When for his PadelReference.com All Star 2025 organized at Padel Touch Bassin d'Arcachon, Evan Grand, responsible marketing and communication at HEAD France, shared the results of a year rich in innovations and product launches, while also discussing the brand's major directions for 2026.
A year marked by the Coello range
“2025 isn’t over yet, we still have a few surprises in store,” smiles Evan Grand. “But it’s already been a fantastic year, especially thanks to the launch of the Coello range"A signature racket developed with world number 1, Arturo Coello."
The Austrian brand has designed a complete collectionDesigned for all skill levels, from juniors to seasoned competitors. "Coello is a true padel icon. We wanted him to have his own racket, built with him from start to finish: he participated in all the testing, from technical development to design. As a result, the range is doing very well. Players identify with Coello, and this is reflected in sales."
The range is available in four models:
- Coello Pro, the racket used by the Spanish player, intended for competitors.
- Coello Motionlighter, particularly suited to high-performance players.
- Coello Team, more comfortable and accessible, made of fiberglass.
- Coello Vibe, a recreational model replicating the design of the champion's racket.
25 years of HEAD Padel and a collector's edition
The year 2025 also marks the 25 years of HEAD in padelFor the occasion, the brand unveiled a anniversary collection, HEAD Elite Limited Edition.
"This is a very limited series, only a thousand copies worldwide, which replicates the design of our first racket with a wood finish and the historic red HEAD logo. It was important to celebrate this heritage."
One technology, a lasting success
Another highlight: the continued development of technology Onewhich appeared two years ago.
"This racket has generated a lot of buzz. Testing and sales have been excellent, which is why we decided to make it a key part of our product line. We've released new models like the..." Speed One and Speed One X"Heavier, to suit different types of players."
HEAD also renewed the Extreme range (Pro, Motion, Team) and is preparing two new products One for the end of the year. "It's not just a marketing stunt, it's a disruptive technology"...with a truly different playing feel. We're going to build a whole range around this concept."
Continuous improvements across the 2026 ranges
The brand is already preparing for 2026 with several innovations.
“We are going to renew the Radical rangeby making it more rigid and precise, thanks to a new carbon layering and a redesigned drilling pattern. This is a range dedicated to control"For defenders who like to place the ball."
HEAD is betting heavily on the back to the field “All our products are tested by our contracted players, but also by amateurs. We have three promoters who travel throughout France to organize trials in clubs. Every piece of feedback is taken into account by our R&D department.”
A significant development: the return of Johan Bergeron
On the sports side, the brand has just announced a symbolic signing.
"The big news for HEAD France is the return of Johan BergeronHe is an iconic figure in French padel, and we are very happy to rebuild a project with him. He will also participate in the development of our products.
All Star appearance: celebrating padel
HEAD was naturally present at the PadelReference.com All Star 2025an event that brings people together players, influencers, brands and media.
"This event is first and foremost a celebration of padel. It's important for us to be there, to exchange ideas with market players and to support the initiatives that keep this sport alive."
Unable to play due to a knee injury, Evan concluded with a smile: "I'll be back on the courts soon, but today I'm mainly here to share the passion for padel."
Franck Binisti discovered padel at the Club des Pyramides in 2009 in the Paris region. Since then, padel has been part of his life. You often see him touring France to cover major French padel events.
























































































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